Auto center "ESTOCADA" BMW

Develop a modern corporate website that reflects BMW’s premium brand identity while delivering high performance, responsive design, and an intuitive content management experience. The project also required integrations with external systems to automate sales and service operations, along with a convenient online service booking solution.

The website was fully developed using Laravel 12 with the Filament 4 administration panel, providing a powerful, scalable, and user-friendly content management system.

The project includes:

• New BMW vehicle catalog
• Certified pre-owned vehicle catalog
• Detailed vehicle pages with image galleries
• Service center pages
• Online service booking
• Test drive request system
• Customer inquiry and contact forms
• Fully responsive design
• Multilingual support
• SEO-optimized website architecture

Integrations

• AutoCRM Integration — automatically transfers vehicle inquiries, sales leads, and test drive requests directly into the CRM system, allowing sales managers to process customer requests efficiently.
• Telegram Bot Integration — instantly sends website inquiries to Telegram with complete customer and request information, significantly reducing response time.
• 1C Integration Architecture — the platform was designed to support future integration with the 1C Service Management System, where online service appointments automatically create service events for advisors to follow up with customers.

A modern, high-performance corporate website was delivered, fully aligned with BMW’s premium visual identity and focused on delivering an exceptional customer experience.

The solution provides:

• Automated lead collection and processing
• Faster customer response times
• Centralized lead management through AutoCRM
• Instant notifications via Telegram Bot
• Convenient online booking for service appointments and test drives
• Easy content management through the Filament 4 administration panel
• Excellent scalability, performance, and SEO readiness